Blue Vanilla Events

Line Live

Talent Acquisition, Live Session Management and Promotion

C H A L L E N G E

Line Live aimed to enhance their platform’s engagement by attracting top talent and increasing the frequency and quality of live sessions. They needed a strategy to acquire and promote talent effectively while ensuring that live sessions were engaging and drew significant viewership.

S O L U T I O N

We developed a targeted approach for Line Live’s needs. For talent acquisition, we identified and recruited influencers and content creators aligned with Line Live’s brand values. We organized and promoted live sessions featuring these talents to generate excitement and engagement. Our strategy included creating engaging content, leveraging social media promotions, and utilizing influencer partnerships to maximize visibility and reach.

R E S U L T

Our approach delivered impressive results. The talent acquisition efforts brought influential personalities to Line Live, significantly boosting platform engagement. The live sessions attracted large audiences, generating significant buzz and increasing overall viewership. Our promotional strategies enhanced visibility and drove higher participation rates. Overall, our comprehensive strategy successfully elevated Line Live’s platform engagement and audience reach.

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